Great rugs don’t begin at the loom; they begin long before that, where raw yarn is born

Great rugs don’t begin at the loom; they begin long before that, where raw yarn is born. For over a century, my family has believed in one simple truth: never compromise on quality. It’s a lesson my grandfather lived by and one my father continues to uphold every single day. He often said, “Let the […]
Today is my grandfather’s birthday. And as I sit in his old office, now mine…

Today is my grandfather’s birthday.And as I sit in his old office, now mine — I look up at the rug that hangs behind my desk. It’s not just any rug.It’s his portrait, handwoven in silk and wool, gifted to him by my father on his 90th birthday. The piece was made from a photograph […]
I’ve never been someone who enjoys reading much

I’ve never been someone who enjoys reading much.Books feel heavy — like a chore. But I’ve always loved learning.And I found my way to it through podcasts. They’ve become my classroom, my reflection space, and often my creative spark. 🎙️ The Joe Rogan ExperienceI love this podcast because it never sticks to one subject. One […]
The oldest surviving rug in the world is over 2,500 years old

The oldest surviving rug in the world is over 2,500 years old. It’s called the Pazyryk Carpet, discovered frozen in Siberia, perfectly preserved. Woven with incredible precision, it shows that even thousands of years ago, humans weren’t just making rugs for utility — they were making art, culture, and memory. When I first read about […]
If I’ve learned anything over the years, it’s that legacy is not something you inherit, it’s something you build…

If I’ve learned anything over the years, it’s that legacy is not something you inherit, it’s something you build on, reshape, and pass forward. My family’s journey with rugs began in 1916, when my great-grandfather laid the foundation of S.N. Kapoor Exports in Jaipur. Over the next century, three generations carried this craft to the […]
Summer hues with Understorey

The summer months are upon us, and it’s time to infuse our homes with the radiance and vibrance of the season. Summer can often leave us feeling parched and sweaty, so avoiding anything too heavy or gaudy is crucial. Understanding the relationship between the season’s nature and the hues that complement it is key. Certain […]
Neutral or muted tones offer our living spaces an unspoken and understated sophistication

Explore three ways a neutral palette adds timeless appeal: 1. The versatility of neutral tones such as beige, taupe, and grey is a canvas for creativity. It allows endless experimentation with furniture and key decor pieces. A rug in a muted tone can seamlessly blend into various settings, enhancing the overall decor. 2. A neutral […]
‘Echoes’ from Understorey’s Moirai Collection vividly captures its essence

‘Echoes’ from Understorey’s Moirai Collection vividly captures its essence. The intricate knotting technique artfully expresses the fastidious skills of experienced craftsmen. The myriad hues, such as grey, blue, and ivory, offer depth and intrigue to the viewer. This magnificent rug is bound to bring a mythical charm to your home.
What are transitional rugs?

Rugs offer us a way to easily uplift our surroundings and add a layer of sophistication to our homes. Moreover, they also add a layer of comfort between our feet and the hard ground. Today, rugs are readily available in a variety of tones and styles. There are three major styles: traditional, contemporary, and transitional […]
Five reasons to own an Understorey rug

Elevate your space with the exquisite craftsmanship and timeless elegance of Understorey rugs. Here are five reasons why owning an Understorey rug is a must-have for any discerning homeowner: An array of customisation: Understorey rugs can be tailored to specific preferences, design visions and various customisation options. From colour customisations that allow you to choose […]